Local Search Engine Optimization
What is Search Engine Optimization (SEO)? SEO is the process of optimizing a website to rank higher in search engine results. SEO can optimize the website content, structure, and on-page elements like titles, metatags, and anchor text. SEO can be done through off-page tactics like link building and social media engagement.
There are a lot of talks these days about Local SEO and how it can help your business get seen by more people in your area. But what is Local SEO, exactly?
Local SEO is the practice of optimizing your website and online listings to rank higher in Google and other local search engines for keywords and phrases related to your business. This includes adding your business to Google Maps, creating a Local listing on Google, and optimizing your website for local keywords.
The goal of Local SEO is to get your business found by more local customers who are looking for the products or services you offer. And because most people now use Google to find local businesses, it’s essential to make sure your website ranks high in Google search results.